In too many coaching programs, the focus isn't on you—it's on a single celebrity-esque big-name coach at the top. These spaces often draw would-be coaches chasing a moniker, like being trained by "Oprah's coach" or another similar badge of fake honor. But let's be honest: proximity to fame won't make you a better coach. What good is training with a celebrity coach if you aren't trained to be a great coach.

This obsession with celebrity creates something dangerous. These programs revolve around one "star," treating their methods as gospel, discouraging questions, and training students to follow rather than lead. Instead of building your confidence as a coach, they condition you to mimic, turning you into a copy of someone else. 

If where you got your training is obvious to an insider who looks at your website just by reading your homepage, you have, in fact, become a carbon copy of the likeness of the top of the food chain. That doesn't make you a great coach.

It makes you a fan.

At The Coaching Guild, we don't do pedestals. We don't create followers.

We build coaches.

Here's how: we bring together the best of the best—experienced instructors who are leaders in their fields and masters of their craft. Each of our faculty members brings unique perspectives, expertise, and real-world coaching skills.

You won't get one single viewpoint here—you'll get a dynamic, well-rounded education designed to make you adaptable, thoughtful, and prepared for any client you meet.

Let's be clear: coaching isn't about memorizing someone else's script or following their formula. Coaching is about listening, thinking critically, and meeting your clients exactly where they are. It's about trusting your own voice and your ability to guide someone else through real transformation.

You don't need someone else's fame to do that. You need training that focuses on you—your growth, your skills, and your unique potential as a coach.

We don't ask our students to worship a single figurehead. We don't teach them to imitate. We teach them to lead.

So if you're looking for a program that puts you at the center of your journey, welcome to The Coaching Guild. Here, you'll learn from world-class instructors, not celebrities. You'll build your skills, not someone else's brand. And most importantly, you'll leave ready to coach—not just ready to name-drop.

The Coaching Guild is a training coach training program specifically designed to nurture dreamers, artists, creatives, outsiders, rebels, and good troublemakers. It is a multi-instructor, multi-disciplinary approach to training that prioritizes learning innovative foundational coaching skills and marketing training.



If you are interested in coach training done very differently, hit me up for a no-pressure, no BS, no trip, and fall into a sales funnel conversation. Let’s talk about what's possible for you as a coach.